The lion's den

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    PRODUCTS FROM "THE LION'S DEN"

    Since the first season in 2014, Judith Williams has accompanied as an investor in the award-winning VOX founder show "The Lion's Den" unique start-ups to success. Her focus is on product quality, sustainability and long-term brand building.

    What is the secret of the success of the format that breaks one ratings record after another?
    What has the show changed in the country? And what is it like behind the camera? Read here why “The Lion’s Den” has had a big impact in Germany.

    LION DEALS ON JUDITHWILLIAMS.COM

    Selected products from Judith's start-up investments also find a home in the Judith Williams online shop - order conveniently online now and discover the innovative deals from the founders!

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